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For decades, hiring and retaining drivers has been challenging for motor carriers of all sizes. In the face of advancing technology and an evolving driver market, staying current with AI innovations and industry trends is key to carrier success. Join us for an in-depth webinar exploring the latest trends and technologies transforming truck driver recruiting and retention.  We’ll dive into current market shifts, showcase successful recruitment strategies, and provide actionable insights to help you stay ahead in a competitive landscape.

Participants will:

1. Gain insights into the latest data and trends shaping the truck driver market.
2. Explore how technology and AI are transforming driver recruitment and retention
3. Review case studies of carriers who have successfully navigated the current market, and extract actionable lessons and strategies that can be applied to your own recruitment efforts.
4. Identify key differentiators that can set your recruitment efforts apart from competitors, including employer branding, technology adoption, and the development of driver personas.

Speakers

Priscilla Peters

Chief Marketing Officer

Conversion Interactive Agency

Brad Vaughn

VP of Recruitment

Maverick Transportation, LLC

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